Is your brand not living up to its potential? Do you struggle to connect the dots and find the most effective path to growth and profit? I've got you.

As a Fractional CMO, I've proven my ability to build resonant brands and craft effective marketing strategies for mission-driven, consumer-focused companies—without compromising their values. 

I bring a fresh perspective that allows me to ask the right questions, find order in chaos, create meaningful connections, and unlock growth opportunities.

Whether you're looking to craft your brand narrative, increase profit, build brand loyalty, or make a positive difference in the world while avoiding superficial green-washing, I’ll help you get there.

Right this way to unlock your brand’s potential…

Right this way to unlock your brand’s potential…

Let’s have
some fun!

(AKA Ways to Work With Me)

  • It’s hard to read the label from inside the bottle. As a Fractional CMO, I deliver the fresh perspective and adaptable approach you need, without the long-term commitment.

    With a breadth of experience across many consumer-focused industries, I create connections, drive revenue growth, and build captivating brands through flexible, targeted marketing support. I’m skilled at building and managing high-performing teams and love sharing success.

    Whether you’re a large global corporation, scrappy start-up, or an agency, my collaborative spirit and relentless focus on performance ensure that you will see measurable results and have fun in the process.

  • Does your brand need a refresh? Are you bringing your brand to a different or larger market and can’t figure out the right positioning?

    To develop a distinctive narrative that resonates and sets you apart from the competition, you need a strong brand foundation that aligns with your business goals. I’ll work with your team to clarify your brand’s unique value proposition, identify your target audience and understand their needs, and develop a compelling brand story and messaging framework that connects with your audience and drives sales.

  • I craft data-driven marketing strategies that maximize return on investment, accelerate growth, and provide measurable results. Through testing, analysis and refinement, I ensure your performance marketing efforts are always aligned with your business goals and deliver maximum impact.

  • As a marketing expert with extensive experience speaking to different audiences and bringing diverse stakeholders on board, I’m uniquely qualified to offer due diligence services for companies considering mergers, acquisitions, or strategic partnerships. I identify a target company’s strengths and risks, ensure the leaders and team are aligned, identify opportunities for growth, and provide you with the critical insights needed to make informed decisions, mitigate potential risks, and improve working relationships.

  • I’m always open to board advisory positions where I can offer insights on industry trends, market dynamics, and how best to drive long-term, sustainable growth. If you’re looking for an experienced and knowledgeable advisor to join your board, I would welcome the opportunity to discuss how my skills and experience could benefit your company or organization.

Ready to go?

Let’s connect! I look forward to learning about your brand and figuring out how I can contribute to your success.

What people are saying…

"Noelle’s extensive experience with several major brands enabled her to confidently partner with our team to inject fresh visuals and streamlined messaging into our website. Her collaborative nature and creative confidence have positioned us for success, and we look forward to working with her on future projects."

— Gayle Tait | CEO, Trove

“Noelle is simply the most outstanding marketing leader! Her ability to craft a vision and bring it to life has no equal. She is constantly thinking about what is right for the brand, has a deep passion for social impact and responsibility, and will always put her team first.”

— Richard Baudo, Google